Food colours have become an essential component of the food industry because the appearance and presentation of food are critical factors in its consumption. In the present world, people tend to eat with their eyes first, and the visual appeal of food influences their decision to consume it.
Food manufacturers add food colours to enhance the appearance of food and beverages and make them more visually appealing. The colours used in food and drinks include red, yellow, green, blue, purple, and other shades. Food colours by Alliance Organics LLP are used in various food products, such as candies, baked goods, beverages, and processed foods.
Food colours can be made from either natural or synthetic ingredients. Natural food colours are derived from fruits, plants, and vegetables. Synthetic colours, on the other hand, are made from chemicals. The commonly used synthetic food colours produced by Alliance Organics LLP are Red 40, Yellow 5, and Blue 1. Natural food colours are obtained from sources like beet juice, turmeric, and spirulina.
Various organizations, including the Food and Drug Administration (FDA), regulate food colours. The FDA has implemented rigorous guidelines for manufacturers to follow to guarantee the safety of their products. Moreover, several countries have regulations which manufacturers must comply with to sell their products in those countries like US FDA and JEFCA Standards